Video Production Company Sydney

How a Video Production Company Can Help Business to Gain Customer Trust During COVID-19 Pandemic

We’re all acutely aware that we are now living in uncertain times and the future is just as unsure. More than ever your business needs to gain the trust of potential customers so you can not only survive these trying times but actually thrive.

A video production company can help you achieve this all-important trust and in this article, you’ll discover how.

How To Build Brand Trust

If you’ve been wondering how to build brand trust in a Covid-19 world, professional video production services can certainly help. Today, video is one of the very best mediums for building trust with customers. Video is also one of the most popular types of content that people consume.

Creating quality videos will not only bring more awareness to your brand but when people can put a voice and a face to your business, suddenly your company becomes more personal. You have far more chance of relating to and engaging your audience when they can see your face and hear you speak. This is effective for building trust with customers.

Another very effective way that video can help you gain the trust of customers during Covid-19 is to demonstrate in the video the measures you are putting in place to protect both your customers and your staff. It could be a general demonstration video that illustrates hygiene in the workplace, staff wearing masks and so on.

After experiencing a pandemic and as businesses open back up, to gain the confidence of your target audience, they want to know that it’s safe to interact with your company or establishment. Working together with a video production company, you’ll effectively be able to convey this message and gain the trust of your customer base.

The more professional your video is, the better. Amateur videos are fine in some instances, but right now everyone in the country is on edge and uncertain about what’s going to happen in the future. Industry professionals will be able to offer advice and guide you on the best way to put a video or videos together that will show your business in the best possible light.

If you can establish a sense of trust with your customers amidst a pandemic, chances are you’ll have those customers for life.

Include Your Employees and Boost Team Morale

Another method of building trust is to show the faces of some of your employees. Demonstrate that there is a team effort going into providing a safe and secure environment for your customers to enjoy.

Involving your workers will also help build up their morale during trying times. They also need to know that the owners of the business have their best interests at heart as well.

Seeing a number of friendly faces in your videos will further boost that trust factor with your audience, as well as making your presentations more interesting and engaging.

Offer Special Deals That Show You Care

Hard times have befallen just about everybody. People have lost their jobs, been trapped in their homes and no one is certain what’s going to happen next.

One way you can help and gain the trust of your customer base is to offer some special deals to entice people back through the doors.

Promotional videos that illustrate special prices and savings on products or services will really capture the attention of people during times like these. It’s well worth coming up with ways where you’re giving back, while at the same time generating new business in the process.

Video Production Sydney

Scope Productions is your premier choice for video production in Sydney. Not only do we specialise in high-quality video productions, but we can also handle all your event management requirements as well.

We understand that so many businesses are going through a tough time due to Covid-19 and we are here to get you back on top. With highly polished videos that send your audience just the right message, together we’ll help you become profitable once more.

Whether it be:

  • Corporate videos
  • Video coverage of an event
  • Promotional videos to gain trust
  • Product videos
  • Animated videos
  • And more…

Our company will work closely with you to achieve your goals and paint your business in the very best possible light.

Call us to discuss your goals and we’ll make them a reality.